Lekau Sehoana’s Drip Brand Goes Under the Hammer—But He’s Not Giving Up

The assets of Lekau Sehoana’s sneaker brand, Drip, are set to go on auction following the company’s liquidation. Items up for grabs include shoe stock from different locations across the country, industrial shelving, storage containers, refrigeration and kitchen appliances, office furniture, electronics, and technical equipment.

Auctioneers Bidders Choice have scheduled the viewing period from 12 to 19 March. However, when contacted by Daily Sun, the company declined to comment. A media representative, who wished to remain anonymous, said: “I’m not going to comment on that. It’s the liquidation we should talk about. We can’t say anything because the auction hasn’t closed yet.”

Despite the challenges, Lekau remains determined to rebuild. He recently announced a fresh start with the launch of Drip Sportif, a new sportswear brand.

“The rebirth is more than just a launch. It’s a movement. It’s about embracing change, taking risks, and rising above adversity. This is my story of transformation, and I want to hear yours,” he shared on Instagram.

Lekau also opened up about the tough journey he has faced over the past few months.

“The past five months were challenging. After our liquidation, I had to attend commissions of inquiry, my bank accounts were frozen, and my assets were seized. Accountants, lawyers, auditors, and staff were subpoenaed,” he said.

When asked about the auction, he simply told Daily Sun: “We’re currently trading as Drip Sportif.”

While Drip’s assets may be going under the hammer, Lekau Sehoana is proving that he’s far from giving up.