If anyone has to win the award for the best concepts in his music video’s it has to be Riky Rick.
The song #BossZonke has to be one of Riky Rick’s best he has produced, he even had fans posting video’s on Instagram singing along to it it’s only about the right time to have the video come out.
Over the past weekend Riky Rick had the shooting of the #BossZonke music video take place in 3 cities. “3 cities 1 music video” BossZonke tweets and posts on Instagram.
For music artists like Riky Rick, a primarily visual social media platform like Instagram is the perfect place to showcase his work, through pictures and videos.
It will give his fans further insight into what his songs are about and the deeper meaning behind them, as well as allowing his profile to get instagram followers in the process. Riky Rick isn’t the first, and won’t be the last music artist to use social media as a way to build their presence in the entertainment industry.
As the idea of social media is continuing to grow rapidly, with the use of more features and platforms, it is the perfect way to incorporate your fans into your career.
Only staying true his personality and character Riky Rick involved his fans in the shooting of his video to make it just a little more genuine to himself and his music!
Riky posted some of the pics from the music video shoot on Instagram for us see the behind the scenes of the #BossZonke music video below: