South African reality TV star and businesswoman Londie London is bringing more colour to the hair industry with the launch of her latest product, Londie London Kids Braids. The new collection is designed specifically for children and gives parents more options when styling their little ones’ hair.
The collection features synthetic fibre braids in 15 different colours, including pink, rose gold, lavender and ice pearl, among other vibrant shades. The colourful range is designed to make hairstyling fun while giving children an opportunity to express their personalities through different looks.
Londie London Kids Braids was introduced in partnership with Afrotex Total Hair Collection and is now available through the official Afrotex website. The product is also being promoted as an affordable option for parents looking for colourful braiding hair for their children.
Afrotex shared the exciting announcement on its official page, introducing the collection as a playful addition to the hair market.
“Afrotex brings bright smiles and joyful days with the prettiest premium braids for your little star, The Londie London Kids Braids. Designed with love to keep styling fun, light and easy.
Safe for your little princess, just bouncy, bright, beautiful sparkling crowns. Because every kid deserves to shine with confidence!”
The brand also highlighted the collection’s range of colours and accessible price point, encouraging customers to look out for the product at local hair stores.
“Meet the Londie London Kids Braid. 15 fun & vibrant colours. Made for little queens. The same Londie London Braid quality you know & love! This one pack solution retails for below R60 and is now available at your local hair store!”
With the festive season approaching, the new collection arrives at a time when many families begin looking for fresh hairstyles for celebrations, holidays and special occasions. The selection of bright colours could give children more freedom to experiment with their looks while offering parents an affordable styling option.
Londie London has continued to grow her presence in the beauty and hair industry since launching her original Londie London Braid collection in collaboration with Afrotex on Monday, April 3, 2023.
Her business journey has since expanded beyond braiding hair, with the reality TV star also opening the Londie London Hair Studio in Bryanston, Johannesburg.
The introduction of the kids’ collection marks another step in the growth of her hair business. By creating a range specifically for younger customers, Londie London is extending her brand to a new audience while maintaining its focus on stylish and accessible hair products.
With 15 colours to choose from and a price below R60 for the one-pack solution, Londie London Kids Braids could become another colourful addition to her growing business portfolio.
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