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OkMzansi > Blog > Celeb News > Lifestyle > Levi’s Africa Launches New Curvy Campaign with Nomzamo Mbatha, Lady Du, and Buqaqawuli Nobakada
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Levi’s Africa Launches New Curvy Campaign with Nomzamo Mbatha, Lady Du, and Buqaqawuli Nobakada

Reabetswe Hlalane
Last updated: 2024/08/29 at 5:35 PM
Reabetswe Hlalane
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Levi’s Africa recently made a bold statement in the fashion world by announcing actress Nomzamo Mbatha, award-winning artist Lady Du, and model Buqaqawuli Nobakada as the new ambassadors for their Curvy Campaign. The announcement, which took place in August, was followed by the official launch of Levi’s new range of jeans, celebrating body positivity and self-love.

The launch event, held today, was a vibrant affair with women proudly donning various styles of jeans as they participated in a Curvy Table Talk. The ambassadors each took the stage to share their thoughts on what it means to be curvy and the importance of embracing and loving one’s body, regardless of shape or size.

Nomzamo Mbatha, known for her advocacy and empowering speeches, highlighted the significance of community and the need to challenge and change the narrative surrounding women’s bodies from a young age. Her words resonated with the audience, reinforcing the campaign’s message of confidence and self-acceptance.

The event wasn’t just about talks; it was a full celebration of individuality and style. Attendees were treated to a variety of activities, including painting sessions, while enjoying Krone champagne, fruit platters, and an array of delicious foods. The atmosphere was lively, with guests mingling, taking photos with the ambassadors, and fully embracing the spirit of the day.

With Nomzamo Mbatha, Lady Du, and Buqaqawuli Nobakada leading the charge, Levi’s Africa is setting a new standard for inclusive fashion.

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Reabetswe Hlalane August 29, 2024 August 29, 2024
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