Big Brother Mzansi Season 5 star, brand ambassador and content creator Ashley Ogle has officially stepped into her boss era. The 27-year-old reality TV personality, who won hearts with her bold personality and unforgettable moments on the show, is now a business owner with her own clothing brand called AO MOOD.
Ashley’s brand has been steadily growing, and it recently expanded into beauty. AO MOOD officially launched a new product, lip gloss, marking an exciting new chapter for the brand. The announcement was made on the AO MOOD page with a message that caught fans’ attention. The page wrote, “Yes! It’s new season indeed…No unexpected twists, scams or tribalism. Just @ao.mood Gloss.”
The launch was met with excitement and praise from Ashley’s loyal supporters, who have continued to back her journey since her Big Brother Mzansi days. Many fans flooded the comments section, expressing how eager they were to try the new product.
One supporter, wenzy_m, commented, “Okay I need this gloss! The packaging looks so pretty with your face on it.”
Elaine_langa added, “Right on time. @ao.mood coming through from all angles. Can’t wait to try them on.”
Saakiegrace shared, “I know @ao.mood will be a success everything about this is blessed.”
Another fan, felow_more, simply said, “Congratulations, i want the pink one.”
Ashley’s success is also closely linked to the strong support she receives from her fan base. In December 2025, the Instagram page Life After BBMzansi revealed just how far her supporters went to make her business dream a reality. They shared a post saying, “Ashly fans said we are not done! We are gonna make you a CEO and business woman! They gifted her business full launched and ready to work. Website is up and will be running by 00:00 am tonight! They did photoshoot, open social media accounts for the business, design a website and finish the products. I have never seen anything like this before! What a wow Congratulations to CEO Big Ogle and to all her fans you all are smart and intelligent!”
From planning to execution, fans handled every detail of the AO MOOD launch. The brand already features slogan T-shirts such as “I’m half a virgin,” “Not a Maddie but a baddie,” “Live delayed # live denied,” and “Just a colored girl.”
Ashley later reshared another celebratory post which read, “Ashley Ogle’s Fans Gift Her R500,000 Cheque and Launch Prestige Project.” The post highlighted how supporters surprised her with luxury items, vouchers and branded merchandise, officially naming her CEO and celebrating her inspiring journey.
Join 'OkMzansi' WhatsApp Channel
Get the latest South African entertainment news, trending stories, and viral updates straight to your WhatsApp.
CLICK HERE TO JOIN
